Event Planning and Promotion

Event Promotion Checklist

Signage and posters

Design and print posters. The Division of Strategic Communications is happy to proofread, give branding advice, and share templates, should you need them. If you have questions, please reach out to Andrew Copeland at acopeland@mica.edu or x2295.

Posters placed in buildings must be approved by Student Activities in the Meyerhoff House. 

Social media

Depending on your audience, consider setting up a Facebook event for your event using your departmental account. Share the event on your social media networks using hashtag #MICAmade. 

Don’t have a departmental account? Contact Erin Baynham at x4137 or ebaynham@mica.edu for options, and check out our social media page for more information. MICA also has an Instagram account (@eventsatmica) dedicated to events on campus. To submit your event, please provide the following: 

  • provide a square image (400 x 400 or 1:1 minimum) 
  • description of the event 
  • your department’s Instagram username (if applicable)

Photo and video documentation

If you are looking to document your event, reach out to Andrew Copeland at  acopeland@mica.edu or x2295, and make sure to head over to our page dedicated to photo and video for more information. 

Press coverage

If you have questions about trying to attain press coverage, Emily Chappell may be able to help! Reach out to her at echappell@mica.edu or x2503, and check out our page on public relations for more information on what makes a good story to pitch to the media.

Getting on the mica.edu calendar

Add your event to our calendar. it takes is a short description of the event (who, what, when, why, where and how) and a great image.

All events will be featured in events.mica.edu and will go out in the weekly Events at MICA email that reaches all staff, faculty, and students. If you have a question about an event on the MICA Calendar, please contact Bryan Sinagra at bsinagra02@mica.edu or x2351.

Submit Your Event to Local/Regional Event Calendars

You can list your event on several local/regional calendars. To submit events, follow the instructions for each submission page. Make sure to fill out all required fields, and anything else that we have information for.

As an FYI, the Culture Fly submission form is organized by the Greater Baltimore Cultural Alliance (GBCA), of which MICA is a member. There are several fields asking for an affiliate or sponsor organization, which you can just write in “MICA.”

Community Calendars:

Paid advertisements:

If you have a budget, Communications can help you arrange advertisements in the following: